Business & Management
Business & Management
Acquire essential skills in business, management and beyond.
From human resources management to marketing, business management to risk management and international trade and commerce, our programs and courses are designed for working professionals and recent college grads who are seeking professional development in the dynamic world of business. Get a solid foundation in business principles and practices that can open new opportunities for your career.
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Business & Management
Courses
MGMT 838.1
Digital Content Foundations: An Overview of Storytelling Across Platforms
Gain new insights to inform content creation across social media, SVOD, and AR/VR.
MGMT 838.3
Digital Content Monetization: Distribution, Marketing and Developing Audiences
Explore new models of marketing, distribution and monetizing digital content.
MGMT X 460.394
Digital Marketing
Gain an overview of the digital marketing landscape in this survey course and become ready to apply the fundamentals of marketing in this digital age.
MGMT X 460.989
Doing Business in China
This course provides students with the background for doing business in China. Cases and readings are used to develop a framework for analyzing market entry strategies and evaluating business opportunities.
MGMT X 460.952
Doing Business in the U.S.
This course provides an insight into the world's largest consumer market, including how it is significantly different and more challenging than any other marketplace.