PR and Branding in Practice: Putting It All Together
PR and Branding in Practice: Putting It All Together
MGMT X 469.16
Intended for PR students in advanced standing and current professionals, this course teaches the techniques for developing solutions to public relations problems and how to put together an effective PR practice.
Typically Available
Spring
Duration
As few as 5 weeks
Units
2.0
Current Formats
Online
Cost
Starting at $525.00
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What you can learn.
What you can learn.
Analyze case histories to discern various problem-solving techniques
Develop a full PR campaign integrating prior knowledge gained from other courses and professional experience
Learn to put together an effective PR practice, whether in agency, corporate, or nonprofit
About This Course
For Public Relations Certificate students in advanced standing and current professionals, this course teaches the techniques for developing solutions to public relations problems by focusing on the analysis of actual case histories, as well as the development of campaigns for hypothetical clients. As a capstone to knowledge already gained about different facets of public relations, this course "puts it together" to illuminate effective public relations practice--whether agency, corporate or nonprofit.
Prerequisites
MGMT X 469.11 Fundamentals of Public Relations, MGMT X 469.12 Writing for Public Relations, and either MGMT X 469.14 Strategic Public Relations Management or MGMT X 469.13 Working with the Media; or equivalent knowledge and consent of instructor.
Spring 2026 Schedule
Date
Details
Format
-
This section has no set meeting times.
Online
Notes
Enrollment limited to 25 students. Internet access required.
Deadline
Refunds only available from February 02, 2026 to May 17, 2026
Course Requirements
This course applies toward the following programs
certificate
Build a strong business foundation and gain marketing skills to stand out, drive growth, and succeed in any industry. We recommend you speak with one of our student advisors before beginning this program.
Build a strong business foundation and gain marketing skills to stand out, drive growth, and succeed in any industry. We recommend you speak with one of our student advisors before beginning this program.
Strategic Branding and Public Relations
certificate
certificate
Get cutting-edge skills in public relations and brand management, and improve your written, verbal, and digital communication.
Get cutting-edge skills in public relations and brand management, and improve your written, verbal, and digital communication.