Advanced Digital and Social Media Marketing Strategies
Advanced Digital and Social Media Marketing Strategies
MGMT X 466.05
For those who understand the basics of digital and social media marketing, this advanced course will focus on using digital and social media to get business results and improve the business bottom-line.
Typically Available
Fall
Winter
Spring
Summer
Duration
As few as 11 weeks
Units
4.0
Current Formats
In Person
Online
Cost
Starting at $905.00
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What you can learn.
What you can learn.
Study tactical plans that lead to bottom-line success
Learn practical steps, techniques, and best practices that result in higher monetization
Better integrate digital and social media into traditional marketing plans to reduce expenses and create higher returns
About This Course
The course is intended for executives and professionals that want to go beyond the basics to learn how to apply social media to get concrete business results. The course puts students on the leadership path with strategies and tactical plans that lead to bottom-line success. This program delivers the latest strategies to drive more revenue and save costs by incorporating social media into traditional business practices. With this curriculum, attendees learn practical steps, techniques and best practices geared toward integrating social media and digital programs within their businesses with higher monetizations of their investment.
Winter 2026 Schedule
Date
Details
Format
-
Tuesday 6:00PM - 9:00PM PT
REG#
406045
Fee:
$905.00
In Person
UCLA Extension Gayley Center in Westwood
Notes
Internet access required.
Deadline
Refunds only available from November 03, 2025 to January 18, 2026
Course Requirements
eMarketing: The Essential Guide to Marketing in a Digital World (free download link in course syllabus)
by Rob Stokes
red & yellow
Schedule
Type
Date
Time
Location
Lecture
Tue Jan 6, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Jan 13, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Jan 20, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Jan 27, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Feb 3, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Feb 10, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Feb 17, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Feb 24, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Mar 3, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Mar 10, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Mar 17, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
-
This section has no set meeting times.
Online
Notes
Internet access required.
Deadline
Refunds only available from November 03, 2025 to January 18, 2026
Course Requirements
Course syllabus not yet available.
Book:
Marketing Artificial Intelligence | AI, Marketing, and the Future of Business
by Paul Roetzer
Matt Holt
ISBN 978-1-119-668541
Spring 2026 Schedule
Date
Details
Format
-
Tuesday 6:00PM - 9:00PM PT
REG#
407292
Fee:
$905.00
In Person
UCLA Extension Gayley Center in Westwood
Notes
Internet access required.
Deadline
Refunds only available from February 02, 2026 to April 12, 2026
Course Requirements
Course syllabus not yet available.
eMarketing: The Essential Guide to Marketing in a Digital World (free download link in course syllabus)
by Rob Stokes
red & yellow
Schedule
Type
Date
Time
Location
Lecture
Tue Mar 31, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Apr 7, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Apr 14, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Apr 21, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Apr 28, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue May 5, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue May 12, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue May 19, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue May 26, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Jun 2, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
Lecture
Tue Jun 9, 2026
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 114A
UCLA Extension Gayley Center 114A
-
This section has no set meeting times.
Instructor:
Valters Lauzums
REG#
407293
Fee:
$905.00
Online
Notes
Internet access required.
Deadline
Refunds only available from February 02, 2026 to April 12, 2026
Course Requirements
No Textbook Required
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