
Brand Identity and Campaign
Master the art of building a brand identity system from the ground up. This course builds upon design principles, guiding students to deeply understand and authentically convey a company’s mission. By crafting…
About this course:
Master the art of building a brand identity system from the ground up. This course builds upon design principles, guiding students to deeply understand and authentically convey a company’s mission. By crafting essential brand elements—such as logos, color palettes, typography, iconography, and brand voice—students will create a comprehensive brand style guide. The guide will then serve as the foundation for a cohesive brand campaign that spans 360 marketing platforms, including digital, print, and experiential touchpoints, ensuring the brand resonates powerfully with its audience.Summer 2025 Schedule

This course applies towards the following certificates & specializations…
Corporate Education
Learn how we can help your organization meet its professional development goals and corporate training needs.
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